Tele-advertising remains a lifeline for the TV broadcasting business, especially in today’s digital era. While it’s true that the medium looks different than it did 50 years ago, television still plays a central role in the way American’s consume news and entertainment. Television’s delivery model has evolved to become “Advanced TV” that includes streaming and over-the-top (OTT) distribution. This has opened the floodgate for advertisers to not only target consumers in geographical areas, but target specific types of households in those areas.
This convergence opens up more opportunities, but also provides added challenges for tele-advertising—especially when it comes to settling payments for services rendered. Today’s era of Advanced TV requires a payment solution that can keep up with the evolution of the industry. From balancing multiple business-to-business relationships across many platforms and locations, to managing billing services for subscribers for streaming services, TV broadcasting companies require a single payment solution that delivers a streamlined approach for payment processing—TV broadcasting companies need iCheckGateway.com.
iCheckGateway.com allows TV broadcasting companies to effectively and efficiently invoice for advertising through a single payment solution. The platform delivers a streamlined approach to accepting both ACH and credit card payments for pre- and post-invoice advertising as well as recurring payment billing for subscription services. With iCheckGateway.com your broadcast network or affiliate can: Automate payments processing across multi-channels, Settle advertising payments electronically, Expedite receiving funds, View all accounts across TV markets in one platform, managed from one payment portal.
iCheckGateway.com offers a single pane-of-glass view from which your broadcasting company can manage invoicing. Pay all invoices within one platform, as well as select which invoices to pay by TV market or household depending on air date. Best of all, iCheckGateway.com integrates with most other back-office management solutions allowing real-time visibility across every department at your network or affiliate.
Agility is the name of the game when it comes to TV invoicing solutions. Networks or affiliates need the ability to process payments for both corporate accounts as well as individual bank accounts. iCheckGateway.com delivers the flexibility required to settle invoices from corporate advertisers as well as process the subscription services of individuals. With iCheckGateway.com you’ll also have the ability to make partial and upfront payments, as well as expedite pay-in-full and post-advertising invoicing.
iCheckGateway.com offers the payment automation services required to get networks or affiliates your funds more quickly. Make advertising account adjustments in real-time to customer invoices by applicable airtime usage. For streaming services, enroll your customers in automated payments via the recurring payment or hosted payment portal. Above all, have the peace of mind that all payments are processed securely, and that your sensitive data is protected.
iCheckGateway.com’s solutions provide a reliable means for automated invoicing of tele-advertising as well as streaming services. This ensures that your network or affiliate receives fast payment for your airtime, no matter the geographical area or individual household to which services are rendered.